by Sami Craven | Jul 30, 2019 | Copywriting
We are emotional creatures. Which is why you need to remember that your readers, clients and potential clients are too emotional creatures, just like you and me. Why? Because copywriting is emotional. Let me explain. Emotional Copywriting When writing copy, you...
by Sami Craven | Jul 20, 2019 | Business
Wow. 3 years. 3 years since I decided to start a little business called Craven Content! At that time, I was working a full-time job in financial planning (of all things) and had absolutely no idea how I’d start a business, but my passion for writing drove me and I...
by Sami Craven | Jul 8, 2019 | Business
The business of procrastination. It’s real. I do it. I think we all do it. But why? What is procrastination? The meaning of procrastination is simple. According to the Google dictionary, procrastination is the action of delaying or postponing something. Finding...
