Meet the Team: Kate – Content Writer

Meet the Team: Kate – Content Writer

Craven Content is expanding and it’s time for you to meet the newest member of the team!   Meet the team Hi, I’m Kate and I’m a local Perth content writer, sometimes copywriter, and an open ear to all Sami’s (founding word wizard) weird and wonderful ideas...
8 copywriting myths busted

8 copywriting myths busted

Copywriters – who needs them, but most importantly – who are they? To put it simply, we’re the word nerds who know which words sell and which ones don’t. When you’re struggling with the wording for your website, or know you need meaningful written posts on your social...
Editing vs Rewriting – What’s the difference?

Editing vs Rewriting – What’s the difference?

The power of the written word holds incredible potential for achieving your end goal. From informing to inspiring, evoking an emotional response and call to action – writing is so much more than a collection of universal and unique symbols on a piece of paper or a...
How to keep it real for your customers

How to keep it real for your customers

We all crave connection, whether we admit to it or not. This not only translates to our personal lives like romantic relationships, friendships and family circles, but to our business relationships and buying decisions, too. As a business owner or someone with a...
The Power of Content Marketing for your business

The Power of Content Marketing for your business

Everybody loves a story. It’s how legends are made (from old wives tales, fables to superheroes), lessons are learnt, and dreams are created. Did you know storytelling helps businesses market themselves too? Storytelling has evolved these days into a term commonly...