by Sami Craven | Jun 23, 2022 | Business
Google’s 2022 Core Algorithm Update is complete! Woohoo! Who cares, right? Well, you might care if you knew how it could impact your business (aka how your ideal customers can find you). As far as content is concerned, this recent Google update will have a BIG impact,...
by Sami Craven | May 16, 2022 | Copywriting
You need a blog to help you grow your Perth business, but you don’t know how to get started. Every business owner has been there, so you’re certainly not alone. What should you write about? How do you get people to read it? And how do you make sure that your...
by Sami Craven | Apr 26, 2022 | Business
Everybody has their strong points and struggles. Some of us have a knack for crunching numbers, whilst others are musical maestros or perhaps blossoming bakers. As Perth proofreaders, the Craven Content team made up of Sami and Kate, hold our way with words as our...
by Sami Craven | Mar 29, 2022 | Copywriting
Words on paper or your digital screen have been written with many intentions in mind. You see, there are words that make you feel things – like powerful poetry or perhaps a moving social media post. Then there are books and articles that inform, intrigue, and excite...
by Sami Craven | Feb 16, 2022 | Copywriting
In the marvelous, yet sometimes mysterious world of marketing, a ‘call to action’ (CTA) is defined as a piece of content intended to prompt a viewer, reader, or listener to perform a specific act. You can find said CTAs all throughout websites (well, the good...
by Sami Craven | Oct 19, 2021 | Business
Craven Content is expanding and it’s time for you to meet the newest member of the team! Meet the team Hi, I’m Kate and I’m a local Perth content writer, sometimes copywriter, and an open ear to all Sami’s (founding word wizard) weird and wonderful ideas...
