by Sami Craven | Mar 23, 2021 | Copywriting
We all crave connection, whether we admit to it or not. This not only translates to our personal lives like romantic relationships, friendships and family circles, but to our business relationships and buying decisions, too. As a business owner or someone with a...
by Sami Craven | Feb 10, 2021 | Business
Everybody loves a story. It’s how legends are made (from old wives tales, fables to superheroes), lessons are learnt, and dreams are created. Did you know storytelling helps businesses market themselves too? Storytelling has evolved these days into a term commonly...
by Sami Craven | Feb 2, 2021 | Business
Whether you’re an introverted homebody or an extraverted life of the party, we all crave connection. It could be in the form of a good book or TV show, or a lifelong friend, family member, or colleague who just “gets you.” Connection just feels…good. Many...
by Sami Craven | Dec 11, 2020 | Business
To grow, love and accept ourselves as a person we need to learn to love our differences, quirks, capabilities and strengths. We need to find what makes us unique. So, why should our business strategy be any different? As a Perth Copywriter and Content Writer, I’m in...
by Sami Craven | Nov 24, 2020 | Business
2020 is coming to an end (finally) and my birthday is fast approaching, as is the very merry day we call Christmas… In the essence of being particularly merry this year, I’ve decided to give a birthday and Christmas gift to you! “What is this gift?”...
by Sami Craven | Nov 19, 2020 | Business
As a business owner, you might be struggling to connect with your customers… This may have something to do with being (or more to the point – not being), personable, relatable and dare I say, a little vulnerable. As a Perth Copywriter, I’m in the business...
